Tolnai Translations

Brand of the Week: Clinica de bere

Today, I’m going local with this fun, hip Romanian beer brand. This is a tiny, boutique-like, high-quality beer company doing business almost exclusively in their local area (the city of Timișoara). Their name translates into English as ”The Beer Clinic” and, needless to say, everything about this brand is related to the medical paradigm. Their product lines are called: Terapia Platin and Terapia Gold, product characteristics are listed in the layout of a patient information leaflet, they provide the pros and cons of alcohol consumption in the form of an indications/contraindications and so on.

I actually tasted their beer and it is good. And they ship!


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